Politik om beskyttelse af persondata
PRIVACY POLICY
Last updated: October 19, 2026
Belluriva operates this store and website, belluriva.com, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services").
Belluriva is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction through the Services, or otherwise communicate with us.
If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described in this Privacy Policy.
PERSONAL INFORMATION WE COLLECT OR PROCESS
When we use the term "personal information", we mean information that identifies you or can reasonably be linked to you or another person.
Personal information does not include information that is collected anonymously or has been de-identified so that it cannot reasonably be linked to you.
Depending on how you interact with Belluriva, where you live and what Services you use, we may collect or process the following categories of personal information:
Contact details, including your name, billing address, shipping address, phone number and email address.
Financial information, including payment information, transaction details, form of payment and payment confirmation. Payment information may be processed directly by Shopify or other payment service providers.
Account information, including usernames, passwords, preferences and settings if you create or use an account.
Transaction information, including products you view, add to your cart, purchase, return, exchange or cancel, as well as your transaction and order history.
Communications with us, including information you provide when contacting us, submitting a contact form or requesting customer support.
Device information, including information about your device, browser, network connection, IP address and other online identifiers.
Usage information, including information about how and when you interact with or navigate the Services.
Marketing information and preferences, including whether you have agreed to receive marketing communications from us.
PERSONAL INFORMATION SOURCES
We may collect personal information from the following sources:
Directly from you, including when you visit or use the Services, place an order, create an account, communicate with us, subscribe to marketing communications or otherwise provide personal information to us.
Automatically through the Services, including through your device when you use our website and through cookies and similar technologies.
From our service providers, including when we engage third parties to provide technology, payment processing, analytics, fulfillment, shipping, customer service or other services on our behalf.
From suppliers and fulfillment partners where necessary to process and deliver customer orders.
From marketing, advertising, analytics and other business partners where permitted by applicable law.
HOW WE USE YOUR PERSONAL INFORMATION
Depending on how you interact with Belluriva and which Services you use, we may use personal information for the following purposes:
Providing, tailoring and improving the Services. We use personal information to provide the Services, perform our contract with you, process purchases and payments, fulfill orders, arrange shipping, process returns and refunds, provide customer support, maintain accounts and improve the customer experience.
Order fulfillment and shipping. We may use and share relevant information such as your name, shipping address, phone number, email address and order details with suppliers, fulfillment partners and shipping providers where necessary to process and deliver your order.
Marketing and advertising. Where permitted by applicable law, we may use personal information for marketing and promotional purposes, including sending email marketing, displaying advertisements and measuring the effectiveness of advertising campaigns.
Security and fraud prevention. We use personal information to help provide a secure shopping experience, authenticate accounts, detect and prevent fraud, investigate suspicious or unauthorized activity and protect Belluriva, our customers and our Services.
Communicating with you. We use your information to provide customer support, respond to inquiries, provide order updates and maintain our relationship with you.
Legal reasons. We may use personal information to comply with applicable laws, legal obligations, regulatory requirements and valid legal processes, and to enforce or investigate potential violations of our terms and policies.
LEGAL BASIS FOR PROCESSING
Where European Economic Area or United Kingdom data protection law applies, we process personal information based on one or more lawful bases.
These may include:
Performance of a contract, such as when processing, fulfilling and delivering your order.
Compliance with legal obligations.
Our legitimate interests, where those interests do not override your rights and freedoms.
Your consent, where consent is required, including for certain marketing, advertising or cookie-related activities.
Where we rely on consent, you may withdraw your consent at any time.
HOW WE DISCLOSE PERSONAL INFORMATION
In certain circumstances, we may disclose personal information to third parties for legitimate business purposes and to provide the Services.
These circumstances may include:
With Shopify, vendors, suppliers and other third parties that perform services on our behalf, including IT management, ecommerce hosting, payment processing, analytics, customer support, cloud storage, fulfillment and shipping.
With suppliers and fulfillment partners where necessary to prepare, process and ship your order.
With payment service providers in connection with processing payments and transactions.
With shipping and delivery providers where necessary to deliver your purchases.
With business and marketing partners where permitted by law to provide marketing services, measure advertising performance or show relevant advertising.
When you direct, request or consent to the disclosure of certain information to third parties.
With professional advisers such as accountants, legal advisers or consultants where reasonably necessary.
In connection with a business transaction such as a merger, acquisition, restructuring or sale of assets.
Where necessary to comply with applicable legal obligations, respond to valid legal requests, enforce applicable terms or policies, or protect the Services, Belluriva, our customers or others.
SUPPLIERS AND FULFILLMENT PARTNERS
Some products offered by Belluriva may be fulfilled and shipped with the assistance of third-party suppliers or fulfillment partners.
To fulfill and deliver an order, we may provide these partners with information necessary to complete the order, including your name, shipping address, phone number, email address and relevant order information.
These partners receive information only as reasonably necessary to provide fulfillment, shipping, delivery, returns or related services.
RELATIONSHIP WITH SHOPIFY
The Services are hosted and powered by Shopify.
Shopify collects and processes personal information relating to your access to and use of the Services in order to provide and improve ecommerce functionality, payments, security, analytics and other services.
Information you submit through the Services may be transmitted to and processed by Shopify and other third parties that may be located in countries other than the country where you reside.
Belluriva may also use Shopify features that incorporate data and information obtained from customer interactions with our store.
In certain circumstances, Shopify may independently determine how personal information is processed in connection with its own services.
You can learn more about Shopify's privacy practices by reviewing the Shopify Consumer Privacy Policy and Shopify Privacy Portal.
COOKIES AND SIMILAR TECHNOLOGIES
Belluriva, Shopify and our service providers may use cookies and similar technologies to operate the Services, remember preferences, understand how customers use our website, provide relevant functionality, improve the customer experience and, where permitted, support analytics, marketing and advertising.
Where required by applicable law, non-essential cookies and similar tracking technologies will only be used after you have provided the necessary consent.
You may be able to manage cookie and privacy preferences through options made available on our website or through your browser settings.
THIRD-PARTY WEBSITES AND LINKS
The Services may provide links to websites, applications or online platforms operated by third parties.
If you follow links to websites that are not affiliated with or controlled by Belluriva, you should review their privacy practices, security policies and terms separately.
Belluriva is not responsible for the privacy, security, accuracy, availability or practices of third-party websites or services.
Information you provide through public or semi-public platforms, including social media services, may also be visible to other users of those platforms.
CHILDREN'S DATA
The Services are not intended to be used by children in violation of applicable law.
We do not knowingly collect personal information from children where such collection would be prohibited.
If you are a parent or guardian and believe that a child has provided personal information to Belluriva, please contact us at hello@belluriva.com so that we can review the matter and take appropriate action.
SECURITY AND RETENTION OF YOUR INFORMATION
We take reasonable technical and organizational measures designed to protect personal information against unauthorized access, misuse, alteration, loss or disclosure.
However, no security measure or method of electronic transmission can be guaranteed to be completely secure.
We recommend that you do not send sensitive or confidential information through unsecured communication channels.
How long we retain personal information depends on a number of factors, including whether the information is required to:
Maintain or fulfill your account or order.
Provide the Services.
Provide customer support.
Comply with legal, tax, accounting and regulatory obligations.
Prevent fraud.
Resolve disputes.
Enforce applicable contracts, terms and policies.
Retention periods may therefore vary depending on the category of information and applicable legal requirements.
YOUR RIGHTS AND CHOICES
Depending on where you live, you may have some or all of the following rights relating to your personal information.
These rights are not absolute and may apply only in certain circumstances.
Right to Access / Know. You may have the right to request access to personal information we hold about you.
Right to Delete. You may have the right to request deletion of certain personal information.
Right to Correct. You may have the right to request correction of inaccurate or incomplete personal information.
Right to Portability. You may have the right to receive certain personal information in a portable format and, where applicable, request that it be transferred to another party.
Right to Object. You may have the right to object to certain processing of your personal information.
Right to Restriction. You may have the right to request restriction of certain processing activities.
Withdrawal of Consent. Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing that occurred before consent was withdrawn.
Right to Opt Out of Certain Advertising Activities. Depending on where you reside, you may have rights relating to targeted advertising or certain sharing of personal information.
Managing Communication Preferences. You may unsubscribe from promotional emails at any time using the unsubscribe option included in our marketing emails.
If you unsubscribe from marketing communications, Belluriva may still send you non-promotional communications relating to orders, transactions, accounts, customer service or other necessary service communications.
EUROPEAN ECONOMIC AREA AND UNITED KINGDOM RIGHTS
If you reside in the European Economic Area or the United Kingdom, applicable data protection law may provide additional rights.
Subject to applicable exceptions and limitations, these may include the right to:
Request access to personal information.
Request correction of inaccurate information.
Request deletion of certain personal information.
Request restriction of processing.
Object to certain processing.
Receive certain personal information in a portable format.
Withdraw consent where processing is based on consent.
Lodge a complaint with an appropriate data protection supervisory authority.
You can exercise applicable privacy rights by contacting Belluriva using the contact information below.
We may need to verify your identity before processing certain privacy requests.
GLOBAL PRIVACY CONTROL AND OTHER PRIVACY SIGNALS
Depending on where you live, certain browser-based privacy preference signals may be recognized in accordance with applicable law.
Where required, Shopify or Belluriva may treat supported Global Privacy Control signals as a request to opt out of certain targeted advertising or data-sharing activities for the browser or device sending the signal.
Availability and effect may depend on applicable law, the Services used and whether the relevant device or browser can be associated with a customer account.
COMPLAINTS
If you have a complaint about how Belluriva processes personal information, please contact us using the contact information below.
We will review privacy-related complaints and respond as required by applicable law.
Depending on where you live, you may also have the right to lodge a complaint with the relevant data protection or supervisory authority.
If you are located in Denmark, the relevant supervisory authority is Datatilsynet.
If you are located elsewhere in the European Economic Area, you may contact the competent data protection authority in your country.
INTERNATIONAL TRANSFERS
Personal information may be transferred to, stored or processed in countries outside the country where you live.
This may occur because Shopify, suppliers, fulfillment partners, shipping providers or other service providers operate internationally.
Where European Economic Area or United Kingdom data protection law applies and personal information is transferred internationally, appropriate legally recognized safeguards will be used where required.
These safeguards may include adequacy decisions, Standard Contractual Clauses approved by the European Commission, UK-approved transfer mechanisms or other lawful transfer methods.
MARKETING COMMUNICATIONS
If you choose to subscribe to Belluriva marketing communications, we may send you information relating to products, launches, promotions, offers and other Belluriva news.
Where required by law, marketing communications will only be sent with the necessary consent.
You may unsubscribe at any time by using the unsubscribe link contained in marketing emails.
Unsubscribing from marketing does not prevent us from sending communications necessary to process orders, provide customer service or manage your account.
CHANGES TO THIS PRIVACY POLICY
Belluriva may update this Privacy Policy from time to time, including to reflect changes to our business, Services, technologies, privacy practices, legal obligations or regulatory requirements.
When we update this Privacy Policy, we will publish the revised version on belluriva.com and update the "Last updated" date.
Where required by applicable law, we may also provide additional notice of material changes.
CONTACT
If you have questions about this Privacy Policy, Belluriva's privacy practices or the way your personal information is handled, or if you would like to exercise any privacy rights available to you, please contact us:
Belluriva
Email:
hello@belluriva.com
Website:
belluriva.com
Address:
Nylandsvej 181
4600 Køge
Denmark
For purposes of applicable data protection law, Belluriva is responsible for the processing of personal information described in this Privacy Policy.
If you are located in the European Economic Area, you may also have the right to lodge a complaint with the competent data protection supervisory authority in your country.